Since our founding in 2010, we've been on a quest to build a food company that creates massive change within our food system, while prioritizing progress over perfection in everything that we do.

It turns out that when you care about people, soil, farmers, and the planet not only do you make food differently, you make it better, and ridiculously delicious.

Check out our short documentary below 👇

  • High Oleic Sunflower Oil

    Conventional sunflower oil is a major ingredient that currently makes up 7% of our annual volume. As part of our Be Better. Do Better. Agriculture Initiative we are working to pilot a regenerative transition program with a few growers.

    High Oleic Sunflower Oil
  • Regenerative Sorghum

    Since 2020 we’ve been working to source sorghum flour from Steve Tucker of Tucker Farms. Steve has been transitioning his family’s land to more regenerative management practices over the last 20 years.  

    Regenerative Sorghum

A quest to push 99% of agriculture in the right direction

using snacks as a force for good

Our mantra is Progress not Perfection. We’ll be the first to tell you, we have a LONG way to go. It’s a journey. It’s the quest to be better and do better than you are today. Start somewhere, support each other along the way, and little things will make a big impact. 

  • Ashley Rouse

    Ashley Rouse, Founder & CEO Of Trade St. Jam Co - a minority & woman owned company making the most delicious, low in sugar, high in flavor, vegan jam out there!

    Ashley Rouse
  • Robyn O'Brien

    Robyn is a globally recognized voice in the food industry. Her TEDx talk (based on her book, The Unhealthy Truth, Random House) exposes the shortcomings in the food system.

    Robyn O'Brien
  • picture of bayard winthrop in blue collard shirt founder of american giant clothing company

    Bayard Winthrop is on a mission is to craft high quality apparel, ethically and responsibly, right here in the United States. 

    Bayard Winthrop
  • Denise Woodard

    Denise Woodard is the Founder and CEO of Partake, a line of nationally distributed allergy-friendly snacks inspired by her daughter’s experience with food allergies.

    Denise Woodard
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